Does this PetSmart brand deliver on its promise of back-to-basics nutrition? Find out in our Simply Nourish review.
The Cats.com Standard—Rating Simply Nourish on What Matters
We’ve analyzed Simply Nourish and graded it according to the Cats.com standard, evaluating the brand on species-appropriateness, ingredient quality, product variety, price, customer experience, and recall history. Here’s how it rates in each of these six key areas.
- Species-Appropriateness – 5/10
- Ingredient Quality – 6/10
- Product Variety – 7/10
- Price – 8/10
- Customer Experience – 8/10
- Recall History – 10/10
Overall Score: 7.3/10
We give Simply Nourish cat food a 44 out of 60 rating or a B grade.
About Simply Nourish
Simply Nourish landed on PetSmart shelves in May of 2011, adding to the retailer’s selection of store brands.
Mark Finke, Ph.D. Nutritional Sciences, who serves as a nutrition expert for PetSmart, told Business Wire that “Simply Nourish believes in making pet nutrition simple and understandable by using carefully-sourced, wholesome ingredients that are recognized by our pet parents, like real deboned chicken and a superfood blend of real fruits and vegetables.”
In other words, this brand aims to capture the growing natural pet food market by capitalizing on concepts like “real”, “superfoods”, and “wholesome” nutrition—but that doesn’t mean much.
Let’s learn more about Simply Nourish and let the facts speak for themselves.
Sourcing and Manufacturing
Simply Nourish dry food is manufactured in Utah, while the brand’s wet food is made in Thailand. According to a Simply Nourish representative, products made in Thailand use primarily Thai-sourced ingredients, while products made in the United States use US-sourced ingredients.
Has Simply Nourish Cat Food Been Recalled?
It doesn’t appear that Simply Nourish has ever been recalled.
What Kinds of Cat Food Does Simply Nourish Offer?
The Simply Nourish lineup includes both wet and dry foods and is broken into four lines.
- The first is Whole Health, which addresses health and life stage needs.
- Limited Ingredients is geared towards cats with food sensitivities. Each food features one primary protein source and one primary carbohydrate.
- Grain-Free foods are made, well, without grains.
- Simply Nourish’s Source™ line is high in protein with reduced carbohydrate content.
Simply Nourish foods are made without artificial colors, flavors, or preservatives and don’t contain animal by-products.
As part of our review process, we’ve submitted samples to an independent lab. You can see the full report here.
In addition to performing our own qualitative analysis of the brands reviewed here, we submitted samples for analysis at an ISO 17025 certified food testing and analysis lab.
We bought the products at full retail price, and the entire testing process was funded by Cats.com without direct input or influence from the companies involved.
Analytical testing in a food chemistry lab gives us the exact macronutrient and micronutrient content of each recipe. The tests also look at microbial content, yeast, mold, and heavy metals, helping you ensure that you’re only putting the best in your cat’s bowl.
To access the lab reports for each food reviewed here, click the “view lab report” link in the product review.
Simply Nourish Cat Food – Top 3 Recipes Reviewed
|Product Name||Food Type||Price||Our Grade|
|Simply Nourish Source Fish & Chicken Recipe High-Protein Grain-Free Adult Indoor Dry Cat Food||Dry||$5.00 per lb||B-|
|Simply Nourish Chicken & Brown Rice Kitten Food||Dry||$0.13 per oz||B-|
|Simply Nourish Essentials Tuna Recipe Adult Chunks in Gravy Canned Cat Food||Wet||$0.30 per oz||B-|
What Do Customers Think Of Simply Nourish Cat Food?
Simply Nourish receives primarily positive reviews. Most customers like the brand’s ingredients and accessible price. Here’s what a few customers had to say about Simply Nourish on Chewy:
“Like us our pets like to change things up, got this flavor as a change and being non grain. They like it; really like it! all 3 cats will eat this flavor. If you are looking for a dry food for your cat read the content of this bag. Our cats look and feel better eating this brand of dry food.” – catrrack, reviewing Simply Nourish Source Fish & Chicken Recipe
“We rescued 2 kittens who were very sickly. Skinny, terrible diarrhea. After Vet visit we started with the can and a just a tiny bit of KMR sprinkled in. They ate so well from the start. The transfer to dry food of same brand was easy. I like that I understand the ingredients. And it is very affordable.” – RussianBlues, reviewing Simply Nourish Chicken & Rice Recipe for Kittens
“This cat food seems great on paper…grain free, good ingredients, cheap. But there is so much food dust in these bags. It makes a mess, and my cat won’t eat it.” – duckybeans, reviewing Simply Nourish Source Fish & Chicken Recipe
“The feral kitties I take care of they changed the formula last year, I thought I would give it try again and no go the birds ate it the cats didn’t.” – Juls, reviewing Simply Nourish Chicken & Rice Recipe for Kittens
How Much Does Simply Nourish Cat Food Cost?
If you choose Simply Nourish’s dry foods, it’s one of the cheapest brands on the market. Simply Nourish dry recipes would cost about $0.26 per day if fed to the average 10-lb cat. Their wet foods are significantly more expensive at roughly $2.40 per day.
Overall, Is Simply Nourish Cat Food A Good Choice?
Simply Nourish is a tad better than most other foods at the same price point—that’s why the brand’s Source line was the budget pick in our roundup of the top 10 best dry foods on the market.
Simply Nourish appears to offer slightly higher ingredient quality and fewer artificial ingredients than other leading brands at the same price. While many of their foods are loaded with plant protein and starchy ingredients, the Source line stands out with slightly lower carbohydrate content and generous doses of animal protein.
Where To Buy Simply Nourish Cat Food?
Simply Nourish is exclusively sold through PetSmart’s brick-and-mortar stores and online retail sites, including PetSmart.com and Chewy.