Totally Hook'd Cat Treats Review

Amy Brown-Towry / Cats.com

Totally Hook’d is a single-ingredient freeze-dried treat brand that uses premium wild-caught fish and krill to create clean, species-appropriate snacks for cats and dogs. Their lineup focuses on simple whole-fish treats with no additives, offering lightweight, crispy, omega-rich nutrition that may appeal to fish-loving pets and can be suitable for some animals with food sensitivities.

The Cats.com Standard—Rating Totally Hook’d on What Matters

We’ve rated the Totally Hook’d brand on six key criteria for quality. Here’s how the brand performs in each of these crucial areas.

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Ratings

Species-Appropriateness – 7/10
Ingredient Quality – 7/10
Product Variety – 5/10
Price – 6/10
Customer Experience – 8/10
Recall History – 10/10

Overall Score: 7.2/10

In total, we give Totally Hook’d a 43 out of 60 rating, or a B grade.

About Totally Hook’d

Totally Hook’d is a U.S.-based pet nutrition company focused on creating clean, single‑ingredient, freeze‑dried treats made from premium wild‑caught fish and krill. Built around the belief that pets thrive on simple, biologically appropriate foods, the brand formulates its treats using whole fish sourced directly from local fishermen, offering naturally nutrient-dense options without fillers, preservatives, artificial additives, hormones, or antibiotics.

The company’s philosophy centers on using real, raw marine ingredients that deliver naturally high levels of protein, omega‑3 fatty acids, antioxidants, and essential nutrients that support skin, coat, and joint health, as well as overall wellness. Its freeze-drying process helps preserve the nutritional value of whole fish while creating lightweight, shelf-stable treats that require no refrigeration. This allows pet parents to offer raw nutrition conveniently, without thawing or mess.

Totally Hook’d produces its treats in small batches using high‑quality standards to ensure consistency, safety, and traceability. The brand prioritizes responsibly sourced whole fish, including herring, minnows, and krill, chosen for their natural nutritional value and palatability. With a growing lineup of freeze‑dried single‑ingredient treats, Totally Hook’d has earned a positive reputation among pet parents who want clean nutrition, raw feeding, and simple, species‑appropriate diets.

Sourcing and Manufacturing

Totally Hook’d is a U.S.-based company that focuses on premium wild‑caught marine ingredients, small‑batch production, and transparent sourcing. All treats are formulated and produced in the United States using responsibly sourced whole fish and krill collected directly from local fishermen.

The brand relies on whole, raw marine ingredients selected for their biological value, including herring, minnows, and krill. These single‑ingredient treats naturally provide high levels of protein, omega‑3 fatty acids, antioxidants, and essential nutrients that support skin, coat, joint health, and overall wellness, without relying on fillers, preservatives, or artificial additives.

Totally Hook’d uses a freeze‑drying process that preserves up to 97% of the nutrients found in fresh whole fish while maintaining natural flavor, aroma, and texture. Its small-batch approach ensures consistency, traceability, and tight quality control across all products.

Recall History

Totally Hook’d is a small, quality‑focused freeze‑dried treat brand, and as of now, there are no documented recalls associated with any Totally Hook’d products. Public FDA records, retailer listings, and consumer safety databases show no history of contamination events, mislabeling issues, or voluntary withdrawals.

What Kinds of Pet Treats Does Totally Hook’d Offer?

Totally Hook’d offers a range of single-ingredient freeze-dried treats made from marine ingredients, including herring, minnows, krill, shrimp, and scallops. Its products are designed to be biologically appropriate for cats and dogs, emphasizing whole marine ingredients without fillers, preservatives, or artificial additives. Each treat is designed to provide clean, omega‑rich nutrition in a lightweight, crispy format that appeals to picky eaters and pets with allergies or sensitive stomachs.

Here’s an overview of Totally Hook’d’s primary treat categories:

Freeze‑Dried Single‑Ingredient Whole‑Fish Treats: These treats feature one whole fish like herring or minnow while providing clean, high‑protein options rich in natural omega‑3 fatty acids. Freeze‑drying preserves the fish’s original shape, color, and nutrient density while keeping the treats dry, crispy, and shelf‑stable.

Freeze‑Dried Krill Treats: Made from whole wild‑caught krill, these lightweight, crunchy treats offer a nutrient‑dense marine protein packed with antioxidants and omega‑3s. Their small size and strong natural aroma make them ideal for training, enrichment, or topping meals.

Marine‑Based Raw Nutrition Enhancers: Totally Hook’d’s whole‑fish and krill treats can also be used as toppers to boost flavor, aroma, and omega‑3 content in regular meals. Crumbling the treats over food adds natural marine nutrients without introducing additives or complex ingredients.

Because these treats are made from freeze-dried raw animal ingredients, they should be handled with appropriate food-safety precautions. Freeze-drying does not guarantee the elimination of all harmful microorganisms. Wash your hands after handling the treats, and store them according to the manufacturer’s instructions.

What Did Our Test Cats Think?

We tested three Totally Hook’d freeze‑dried whole‑fish treats: the Freeze‑Dried Herring, the Freeze‑Dried Krill, and the Freeze‑Dried Minnow. Unlike many brands where our cats show clear preferences, this lineup produced a consistent reaction across all three products.

None of the treats were eaten. The cats sniffed each one briefly, showing the most curiosity toward the krill, but ultimately walked away from all three. The whole‑fish format and strong marine aroma seemed to be the biggest barriers. Even when offered multiple times and in different contexts, the cats showed no interest in tasting the pieces.

The texture also appeared to be a factor. These treats are whole, intact fish with a very strong scent, which can be appealing to some pets but overwhelming to others. Our cats preferred to keep their distance, even when the treats were broken into smaller pieces or crumbled.

Overall, our test cats did not enjoy any of the Totally Hook’d treats, showing mild curiosity only toward the krill before rejecting it. While the ingredients and nutritional quality are excellent, the intense fish aroma and whole‑fish presentation were not a match for our testing group.

Product Name	Food Type	Main Protein Source	Calories	Price Per Ounce	Our Grade
Totally Hook’d Freeze‑Dried Herring Dog & Cat Treats	Freeze‑Dried Treat	Whole Herring	5 kcal/treat	$8.25 per oz	B
Totally Hook’d Freeze‑Dried Krill Dog & Cat Treats	Freeze‑Dried Treat	Whole Krill	1 kcal/treat	$12.49 per oz	B
Totally Hook’d Freeze‑Dried Minnow Dog & Cat Treats	Freeze‑Dried Treat	Whole Minnow	2 kcal/treat	$8.25 per oz	B‑

#1 Totally Hook’d Herring Freeze‑Dried Dog & Cat Treats

$16.49 At Chewy $16.49 At Amazon

These single‑ingredient freeze‑dried treats are made from whole wild‑caught herring sourced directly from local fishermen. The unique freeze‑drying process retains up to 97% of the fish’s natural nutritional value, preserving its original shape, color, and nutrient density.

Totally Hook’d Herring Freeze‑Dried Dog & Cat Treats

Amy Brown-Towry / Cats.com

With no additives, artificial colors, or flavors, this treat is designed for pets who thrive on clean, biologically appropriate nutrition. The crispy, lightweight texture makes it inviting to both cats and dogs, especially those who enjoy crunchy, fish-forward snacks.

At 55% crude protein and 15% crude fat, these treats offer a nutrient‑dense profile rich in omega‑3 fatty acids, supporting healthy skin and coat, joint health, and anti‑inflammatory benefits. Each piece contains only 5 kcal, making them easy to portion for training, enrichment, or supplemental feeding. The freeze‑drying process creates a dry, non‑oily texture that helps maintain freshness and shelf stability.

These treats can be fed whole or broken into smaller pieces. Their strong fish aroma may appeal to pets that enjoy seafood, although the whole-fish format and intense smell may not suit every picky eater. Cats with fish allergies should avoid these treats. Customer feedback highlights clean ingredients, high palatability, and the convenience of a single‑ingredient raw treat.

Ingredients

Whole Herring

Ingredients We Liked: Whole Herring

Ingredients We Didn’t Like: None

Guaranteed Analysis

Crude Protein: 55%

Crude Fat: 15%

Crude Fiber: 1%

Moisture: 8%

Dry Matter Basis

Protein: 59.78%

Fat: 16.3%

Fiber: 1.09%

Carbs: 22.83%

Caloric Weight Basis

Protein: 48.92%

Fat: 32.4%

Carbs: 18.68%

What We Liked:

Single‑ingredient, wild‑caught whole herring
High omega‑3 content for skin, coat, and joint support
No additives or artificial ingredients
Crispy, non‑oily texture
Low‑calorie treats

What We Didn’t Like:

Strong fish aroma may not appeal to all cats
Crunchy texture may be too firm for some pets

#2 Totally Hook’d Krill Freeze‑Dried Dog & Cat Treats

$12.49 At Chewy $12.49 At Amazon

These single‑ingredient freeze‑dried treats are made from whole wild‑caught krill sourced directly from local fishermen. The freeze‑drying process retains up to 97% of the krill’s natural nutritional value, preserving its original form, color, and nutrient density.

Totally Hook’d Krill Freeze‑Dried Dog & Cat Treats

Amy Brown-Towry / Cats.com

With no additives, artificial colors, or artificial flavors, this treat is ideal for pets who need clean, biologically appropriate nutrition. The dry, crispy texture makes it appealing to both cats and dogs, especially those who enjoy lightweight, crunchy snacks.

At 60% crude protein and 10% crude fat, these treats offer a nutrient‑dense profile rich in natural omega‑3 fatty acids and antioxidants. Krill naturally contains omega-3 fatty acids, which play a role in maintaining healthy skin and coat condition. However, these treats should not be considered a treatment for joint problems or inflammatory conditions. Each piece contains only 1 kcal, making these treats extremely low‑calorie and suitable for training, enrichment, or frequent small rewards. The freeze‑drying process creates a shelf‑stable, non‑oily treat that maintains freshness without preservatives.

These treats can be fed whole or crumbled over meals to enhance aroma and palatability. Customer feedback highlights clean ingredients, strong nutritional value, and the convenience of a single‑ingredient raw treat.