Hey Diddle Diddle is a cat food brand sold through Tesco in the UK. There have been shortages and it’s unclear if this brand is still in production. Hey Diddle Diddle has been very popular with cats and cat lovers. Keep reading for our unbiased review.
The Cats.com Standard – Rating Hey Diddle Diddle on What Matters
We have analyzed Hey Diddle Diddle cat food based on the information found on the Tesco site. (The Hey Diddle Diddle site has been closed.) We have rated it according to our standards here at Cats.com.
Our grades are based on the species-appropriateness of the food, the quality of the ingredients, product variety, price, customer experience, and recall history. You can read more about our ratings here.
Here are our ratings for Hey Diddle Diddle cat food in these key areas:
- Species-Appropriateness – 7/10
- Ingredient Quality – 6/10
- Product Variety – 6/10
- Price – 7/10
- Customer Experience – 7/10
- Recall History – 7/10
Overall Score: 6.67/10
We give Hey Diddle Diddlecat food a 40 out of 60 rating or a B- grade.
About Hey Diddle Diddle
We do not have current information about Hey Diddle Diddle. Their Facebook page hasn’t been updated in over a year. The company’s web site is closed. Customers complain that the food can’t be found. And Tesco, which sold Hey Diddle Diddle, posts online that the food is unavailable.
If we had to guess, we would say that this brand and company is out of business.
There are lots of positive comments from customers online. Many people are still trying to find this food, mostly without luck.
Hey Diddle Diddle cat food only appears to have been sold for 3-4 years.
Sourcing and Manufacturing
Hey Diddle Diddle was (is?) a British brand that claimed to offer top quality, wholesome pet food with a “fun brand story.” The foods were balanced nutritional diets at a good price.
The company was based in Manchester, England.
According to the company that was hired to create the packaging for Hey Diddle Diddle, this was a Tesco project.
Hey Diddle Diddle was developed by C & D Foods in Ireland following extensive research into changing consumer demands for pet nutrition. It attempted to address a gap in the market for a high quality, naturally hypoallergenic product that provided clear dietary advice.
Has Hey Diddle Diddle Cat Food Been Recalled?
We didn’t find anything online to suggest that Hey Diddle Diddle had been recalled. However, the food was apparently only sold for 3-4 years. It’s hard to be 100 percent certain about recalls with online resources. As far as we know, there was no recall.
What Kinds Of Cat Food Does Hey Diddle Diddle Offer?
The information we found for Hey Diddle Diddle cat food showed that the company offered wet cat food and food in pouches. The brand focused on making food with nutritious ingredients for healthy digestion and building your cat’s immune system, according to the company.
Hey Diddle Diddle foods included essential omega fatty acids and zinc to promote healthy skin and shiny coats. Foods had added taurine. They were naturally hypoallergenic-formulated without any added wheat, soy, dairy, or eggs.
Their foods had no artificial color, flavors, or preservatives. And Hey Diddle Diddle used high quality proteins – again, according to the company. We have no way to check these statements at this time.
It’s hard to verify some of these statements from the company if they are out of business but we can review some of their foods.
Hey Diddle Diddle Cat Food – Top 3 Recipes Reviewed
|Hey Diddle Diddle Casserole with Lamb & Potatoes
|92 Kcal per 100g
|Hey Diddle Diddle Delicious Dinner with Free Range Chicken & Vegetables in a Light Sauce
|91 Kcal per 100g
|Hey Diddle Diddle Tasty Supper with Free Range Turkey in Gravy
|91 Kcal per 100g
What Do Customers Think Of Hey Diddle Diddle Cat Food?
Many customers like Hey Diddle Diddle because their cats love the food. However, there is a lot of frustration because they can’t find the food to buy anymore.
Good quality cat food – read the ingredients, less grain and more meat. Good to see Tesco supplying a better quality cat food. The cat absolutely loved it and his bowl was licked completely clean! Expensive but would buy again. – by A Tesco Customer on 5th February 2019, reviewing Hey Diddle Diddle Cat Pouch Favourites
Cats don’t need sugar added sugar to their food. Wish Id read the fine detail but was taken in by the fancy packaging and “wholesome” marketing blurb – by A Tesco Customer on 31st December 2018, reviewing Hey Diddle Diddle Cat Pouch Favourites
How Much Does Hey Diddle Diddle Cat Food Cost?
Unfortunately, we don’t have any current pricing for Hey Diddle Diddle cat food. Even Tesco, which has old information about the brand, doesn’t show previous pricing.
Overall, Is Hey Diddle Diddle Cat Food a Good Choice?
Based on what we found online, Hey Diddle Diddle cat food looks like it had average meat protein, more carbs than you would expect based on the brand’s messaging, and some inexplicable sugar added.
This would not be a good food to buy if your cat is hyperglycemic or if he has diabetes. Otherwise, it looks like an average cat food with a lot of colorful packaging and hype.
How Do You Order Hey Diddle Diddle Cat Food?
You don’t order Hey Diddle Diddle cat food at the moment. Whether this brand returns after the pandemic is anyone’s guess. If it does, perhaps Hey Diddle Diddle and Tesco can revamp the recipes a bit and remove the sugar.